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About PIB Guwahati

ABOUT PIB GUWAHATI

Press Information Bureau is the nodal agency of the Govt. of India for informing the people about its policies and programmes. It disseminates information on behalf of the Government to the media-both print and electronic.

As the main channel of communication between the Government and the media, PIB functions upon the basic premise that a democratic government must ensure that its policies and activities are properly presented and interpreted to the public.

PIB functions as an information bank and source of data for media, i.e. newspaper, T.V., Radio etc. It also gives PR counseling to Government ministries and departments. Apart from these, publicity campaigns for special events are also carried out by PIB.

INFORMATION FORMATS IN USE

The information publicized by PIB about government policies and programmes through the media are:

  1. Press releases
  2. Backgrounders
  3. Features / Graphic
  4. Fact Sheet
  5. News letters
  6. News Photos / Photo features
  7. Press Conferences
  8. Information Briefings
  9. Media Tours
  10. Day-today interaction with Media
  11. Press accreditation etc.

ORIGIN OF PIB

PIB's origin can be traced back to the pre-independence days. It was in June, 1919 that a small cell was created in the Home Department. It was rechristened the Central Bureau of Information under a full-fledged Director. In 1923, it came to be known as the Bureau of Public Information. A study undertaken in 1936 led to the reorganisation of the Bureau into a modern publicity organisation. The designation of the head of the organisation was subsequently changed to Principal Information Officer in 1938. In 1941, the Bureau was placed under the Department of Information and Broadcasting. Press Information Bureau acquired its present name in 1946, and became a department of the Ministry of Information and Broadcasting after 1947.

HISTORY OF PIB GUWAHATI

In 1944, PIB Calcutta was started as a small office under the then Department of Home. Opened initially as a liaison office, PIB Calcutta was subsequently upgraded to a Regional Office catering to the State of West Bengal, Bihar, Orissa, Assam, Tripura, Mizoram, Nagaland, Manipur, Meghalaya and Andaman and Nicobar Islands.

The Branch Office at Guwahati was established in 1956. It had under its jurisdiction the states of Assam and Arunachal Pradesh, then a Union Territory. With this, the Assamese section at PIB, Calcutta was transferred to Guwahati.

The first person to head the Guwahati branch office was Shri M.N. Borkotoky who held the post of Asstt. Information Officer.

UPGRADATION OF PIB GUWAHATI

In 1989, the existing Branch Offices were regrouped with a set up of Regional Office and Branch Offices. Accordingly, PIB, Guwahati was upgraded to a full-fledged Regional Office with the following Branch Offices and Information Centres (IC) under its jurisdiction:

  • PIB, Shillong (Meghalaya)
  • PIB-cum-IC, Imphal (Manipur)
  • PIB-cum-IC, Kohima (Nagaland)
  • PIB I/Centre, Aizawl (Mizoram)

PIB, Guwahati was initially head by an Asstt. Information Officer which was subsequently upgraded to an Information Officer after the upgradation of the post in 1982.The post was further upgraded to Deputy Principal Information Officer. At present, the Director Public Relations heads the office.

ACTIVITIES OF PIB, GUWAHATI

PIB, Guwahati arranges for wide publicity both in print and electronic media about Central Govt. measures for integrated development of North Eastern States to dispel the feeling of neglect and isolation of the people of the region. It has also given publicity on the Central Govt. steps to contain insurgency and resolve ethnic problems.

The various poverty alleviation programmes of Government, various agricultural schemes, AIDS awareness, self help groups, Handloom and weaving, literacy/primary education food and nutrition, women and child development etc. are the thrust areas of activities of PIB, Guwahati. Write-ups on special occasions, special programmes of the Central Govt. are released to the local press on a regular basis. From the year 1999, PIB Guwahati is regularly publishing a monthly journal "North East Mirror" where government polices/schemes are highlighted, apart from focussing on the cultural and tourism aspects of the region. Press releases, features and backgrounders are issued from PIB, Guwahati in both Assamese and English.

COMPUTERS IN PIB, GUWAHATI

PIB, Guwahati is connected with computers through the NIC network and Internet connectivity. This facilitates the work of the Regional Office, specially in sending feedback messages to Headquarters and also receiving messages, releases and features from Headquarters.

FEEDBACK FUNCTION OF PIB, GUWAHATI

Feedback messages from important newspapers are sent to its Hqrs. at New Delhi everyday. For this, language and small / medium newspapers / periodicals are scanned daily, and which are then published in the Daily Digest originating from Headquarters.

MEDIA TOURS

To make people of the special problems and the development work being carried on in different parts of the country, the Bureau conducts media tours to such areas to enables newspersons to see for themselves the work being done by the government for developing such areas.

MINI MEDIA CENTRE

A Mini Media Centre has been set up in PIB, Guwahati to cater to the requirements of the Press. The Centre, officially opened on September 1, 1997, has provisions for newspapers, telephone, photocopier and typewriters as well as a well stocked reference section. Moreover, the Conference Hall caters to Central Govt. offices / public sector undertakings etc. for holding press conferences, meetings etc. The idea of setting up of such a centre is to provide a forum for interaction between the press and the visiting ministers / senior officers of the Central Govt. Media Centres have been started at Shillong and Aizawl.